M.Des. Communication Design

The M.Des. (Communication Design) program offered by UPES is designed to equip students with advanced skills in visual communication, brand identity, and design thinking. The course provides a practical and contextual introduction to the visual language, practices, and processes of graphic design. Students will delve into various aspects of graphic design, including typography, composition, and layout, through hands-on experiences with paper-based graphic design practices such as poster design, page layout, and logo design.

Throughout the program, students will be trained to tackle design problems effectively. They will learn how to conduct research, generate innovative ideas, and test and evaluate them. By studying the work of other graphic designers, students will gain an appreciation for the historical and contemporary contexts of graphic design, broadening their creative perspectives. As the program progresses, students will have the opportunity to develop their critical and contextual understanding of graphic design in a professional context. This will be achieved through undertaking a comprehensive project, enabling them to define their own voice and visual language within their work.

Overall, the M.Des. (Communication Design) program offers a comprehensive curriculum that fosters both practical skills and conceptual understanding in the field of graphic design. Students will not only gain technical expertise in graphic design tools but also develop a strong foundation in design thinking and problem-solving. This program prepares graduates for a range of professional roles in the industry, such as graphic designers, art directors, brand strategists, and creative directors.

• M.Des. (Communication Design) students benefit from a well-equipped learning environment with an iMac studio lab and two Cintiqe studios, providing access to cutting-edge technology and tools for graphic design and communication projects.
• Gain valuable practical experience through hands-on learning, enabling students to develop their design skills and proficiency in digital platforms.
• Foster a collaborative and creative atmosphere by working alongside fellow students, encouraging interdisciplinary interactions and the exchange of innovative ideas.
• Receive guidance from experienced faculty members who are experts in the field of graphics and communication design, providing mentorship and expertise to enhance your design abilities.
• Stay updated with the latest industry trends and practices in graphics and communication design through practical assignments and projects conducted in the state-of-the-art iMac studio lab and Cintiqe studios.
• Develop a comprehensive and professional design portfolio during the program by showcasing your skills and creativity to potential employers and clients.

The future scope of the M.Des. (Communication Design) program looks promising due to the increasing demand for graphic designers in various fields. The evolving Indian scenarios require skilled professionals in print media, film and animation, gaming, interactive communication, and emerging technologies like AR and VR. While digitalization is transforming communication and marketing, graphic designers will play a crucial role in creating digital content such as websites, apps, and online ads. Although AI and machine learning may automate certain design tasks, graphic designers' creative and critical thinking abilities will remain essential. Collaboration with UX designers, developers, and content creators will become increasingly important to deliver integrated digital experiences. To stay relevant, graphic designers will need to diversify their skills and incorporate new technologies like animation and motion graphics. The future of graphic design will be shaped by the continuous growth of digital technology, and those who can adapt to new technologies and collaborate effectively will be in high demand.

Pursuing an M.Des. (Communication Design) degree offers an array of career prospects. This field provides various avenues such as art, animation, web design, advertising, film, and video. In India, the design communications industry stands as one of the largest and thriving sectors, offering abundant opportunities for professionals in this domain. By acquiring a degree in Graphic Communication, individuals can explore diverse career paths within this dynamic industry.

The potential professional paths listed below are available for students specializing in Communication Design.

• Graphic Designer
• UX Designer
• Art Director
• Animator

The M.Des. (Communication Design) program at our institution attracts renowned recruiters such as Accenture, Genpact, Ikaria Wellness, and TCS. Graduates from this program have achieved impressive placement outcomes. The average annual salary for placements stands at Rs. 7.62 Lakhs, while the highest recorded salary reached Rs. 8.39 Lakhs per annum. These figures indicate the strong demand for our graduates in the industry and reflect the quality of education and skills acquired during the program.

Click here for detailed Fee Structure.

Semester 1

Semester 2

Semester 3

Semester 4

The minimum eligibility criteria for M.Des. (Communication Design) to be fulfilled by interested students is as follows:

• Minimum 50% marks at Higher and Senior Secondary Level (X & XII).
• Minimum 50% marks in bachelor’s degree in any stream: 10+2+3 years (B.Des./B.Arch./ B.Tech./ BFA graduates will be preferred).
• Valid CEED/NID/NIFT score.

The process of selection criteria for students interested in pursuing M.Des. (Communication Design) offered by UPES is based on the individual's performance in National Level Exam (Valid CEED/NID/NIFT score) / UPESDAT followed by Portfolio Presentation & Interview.

School of Design